If your business has yet to tap into social media to accomplish essentials such as supporting customer service, promoting your products and/or services, engaging your community and ultimately building your brand, your missing out on a lot of potential. While most of the big brands, with their extensive resources, have already established social media presences on Facebook, Twitter, Pinterest and the like, small business owners may find it difficult to devote the necessary time to create and manage content on this new medium.
With the help of a strategic plan and good marketing sense, any business can successfully set up and manage a social media presence. The key for those with little time to devote to social media is to discover which sites are most beneficial in relation to ones customer base and business model. The following infographic from Purolator is designed to help you decide which social networks are right for you.
[Click here for full size version]
About David Wallace
David Wallace, co-founder and CEO of SearchRank, is a recognized expert in the industry of search and social media marketing. Since 1997, David has been involved in developing successful search engine and social media marketing campaigns for large and small businesses. In additions to his duties at SearchRank, David is editor in chief at Infographic Journal, a blog featuring some today's best infographics and data visualizations. ?
Source: http://smallbiztrends.com/2013/02/social-network-for-business-infographic.html
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